Overview
Clari is a sales tool that ai revenue platform for forecasting. It's built for growth marketers who want results without stitching together five separate apps. Compared to other sales options in our directory, Clari stands out for fast iteration cycles, and its paid model (Custom) keeps it within reach for most workflows. Real users have left 620 reviews averaging 4.5 out of 5, which puts it firmly in the upper tier of tools we track.
Key features
- Email response suggestions
- AI-generated outbound sequences
- Native CRM integrations
- Pipeline forecasting
Use cases
- SDRs send hyper-personalized outbound at full team scale.
- AEs auto-summarize calls and update the CRM hands-free.
Pros
- Clear SLAs and account management
- Production-grade reliability and support
Cons
- Quality varies on edge cases — review outputs before shipping
- Limited offline use; requires an internet connection
- Output style can feel generic without careful prompting
Pricing
| Tier | Price | What's included |
|---|---|---|
| Free | $0 | No free tier — paid only. |
| Starter / Pro | Custom | Higher limits, priority output, removed watermarks, and core team features. |
| Team / Business | Custom | SSO, audit logs, dedicated support, and volume pricing for organizations. |
How it compares
If you're weighing Clari against alternatives, the closest competitors in the Sales category are Clay and Apollo.io. Clay (Freemium, $149/mo) tends to win on ecosystem maturity, while Clari usually pulls ahead on fast iteration cycles. For most teams the decision comes down to budget and which integrations you already rely on.
FAQ
Does Clari offer a free trial?
Clari is a paid product. Most teams sign up for the entry plan at Custom and evaluate it during the first billing cycle.
Does Clari have an API?
Most sales tools at this tier ship an API. Check Clari's docs at https://clari.com for the latest endpoints, rate limits, and SDKs.
Is Clari good for teams?
Yes — Clari is built with teams in mind. Workspaces, shared assets, and admin controls are part of its paid plans.